The Story Behind the Flowers
Meet Heather Headley
About Heather
She has grown flowers. She has designed them. She will be there.
Heather Headley has been working with flowers since 2021, first as a grower supplying cut flowers to local florists, farmers markets, and events through Headley Flower Farm. That background is unusual in a floral designer. Most designers buy from wholesalers. Heather knows flowers from the ground up. She understands seasonality, quality at the source, and what a bloom looks like when it's been handled well from the start.
Heather Florals grew from that foundation. Heather designs personal, garden-style florals for weddings and events across Northeast Alabama: loose, natural arrangements that look like they were gathered from a cutting garden rather than arranged by formula. Her specialty is sitting down with a bride, looking at what she has saved, and building something that actually reflects her vision.
She keeps her bookings limited so each couple gets her full attention. When you work with Heather Florals, you work with Heather. Not a junior designer, not a subcontractor. She handles the consult, the design, the delivery, and the setup. She is deeply rooted in Calhoun County. She is not a transactional vendor. She is your neighbor.
Where It Started
From the farm to your wedding day.
Before Heather Florals, there was Headley Flower Farm. Heather grew cut flowers and brought them to farmers markets, coffee shops, and local events across Calhoun County. She built relationships with brides and florists who kept coming back because the quality was different.
That chapter is what makes Heather's approach to wedding florals unusual. She knows what flowers look like before they reach a wholesaler. She knows which blooms hold up through a ceremony and which ones won't. That knowledge lives in every arrangement she designs.
Why Heather Florals
What sets her apart.
Grower's Knowledge
Heather grew and sourced cut flowers professionally since 2021. She understands quality at the source, not just what looks good in a vase.
Garden-Style Specialty
Loose, natural, organic arrangements are Heather's focus. Not something she learned from a class last year. It's how she works.
Limited Bookings
Heather limits her season bookings so each couple gets real attention. Your date doesn't get squeezed between six other weddings.
Heather Does the Work
From first consult to final petal, Heather handles it. No junior designer, no subcontractor showing up with someone else's plan.
The Bloom Bar
An original concept you won't find anywhere else in NE Alabama. A flower station that works as decor, a guest activity, and a take-home favor.
Rooted Here
Based in Jacksonville, AL and serving couples across Calhoun County and beyond. She is your neighbor, not a corporate vendor.
Ready to talk about your wedding?
Fill out a short inquiry form and Heather will be in touch within 48 hours.